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Empowering Customers with a Lease-to-Own Solution

Aug 06, 2024

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As a retailer of necessary home items, you know this to be a possibility: While consumers want your products, how they choose to complete their transaction can be challenging. Tight budgets, unexpected expenses or a desire for more flexibility can create barriers to shopping for the products they need. So how can you help these customers overcome these barriers, complete more transactions and offer the ease of shopping that they’ve been looking for? 

This is where Acima Leasing’s lease-to-own solution comes in. We offer an easy, no-credit option for your retail business, helping to expand your potential customer base and empowering them to easily take home the products they need. We’ll show you how. 

 

Shopping Made Easy: Revenue Growth with Easy Payment Options 

If you offer high-demand items like furniture, appliances, and electronics, wouldn’t you want to make them accessible to a broad customer base? What about those customers who are looking for an option that is not financing? It’s time to check out Acima Leasing

Lease-to-own with Acima Leasing helps customers get what they need now by offering manageable lease-renewal payments. This flexibility empowers customers to prioritize their budgets for necessities while still being able to get the products they need, leading to increased transactions and satisfied customers. 

For instance, consider a family needing a new refrigerator. Instead of forgoing a shopping decision due to budget constraints, they can choose to use lease-to-own. This solution fulfills their immediate need and increases the chances that your business closes a transaction that might have otherwise been lost. 

Advertising Your Lease-to-Own Options 

Once you decide that you're going to provide your customers with the shopping power of lease-to-own, your very next step is to let your customers know. Effectively advertising an option that is not financing and highlighting the benefits of this solution is crucial to attracting customers. Here are some strategies to consider: 

In-Store Signage and Materials: Use prominent signage throughout your store to highlight the availability of lease-to-own. Ensure signs are placed near high-demand items to catch customers’ attention. Distribute brochures, flyers, and other printed materials at checkout counters and customer service desks. Ensure these materials are visually appealing and contain clear, concise information about lease-to-own benefits and application steps. 

Social Media Campaigns: Leverage social media platforms to run targeted campaigns showcasing lease-to-own benefits. Share customer testimonials, success stories and informative posts about how easy and beneficial lease-to-own can be. 

Email Marketing: Send newsletters and promotional emails to your customer base highlighting lease-to-own. Include detailed information, success stories and any special promotions or offers related to lease-to-own. 

Employee Training: Train your employees to inform and educate customers about lease-to-own. Equip them with the knowledge to answer questions and seamlessly guide customers through the process. 

By strategically advertising lease-to-own and making it an integral part of your sales and marketing strategy, you can attract a broader range of customers, enhance their shopping experience, and encourage satisfaction and loyalty growth. Best of all, Acima Leasing is ready to help you do just that—with support available from setting up to offering marketing material options and eCommerce integrations that create a competitive experience. 

Easy Upgrades for Your Customers: Driving Transactions with Convenience 

Imagine a customer finally getting that top-of-the-line refrigerator for their kitchen, the perfect sectional sofa for family movie nights, or the big-screen TV for the ultimate entertainment experience. Acima Leasing helps make these easy home upgrade options a reality. By working with Acima Leasing, you can offer lease-to-own online and in-store, allowing customers to browse your products easily.  

For instance, a customer who visits your store searching for a sofa, and then learns you offer lease-to-own, might decide to upgrade to a different sectional that better fits their needs and dreams. This upgrade enhances their home and builds the foundation for their increased loyalty to your store. 

Addressing Unexpected Needs: Options for Your Customers

 Life throws curveballs, and sometimes unexpected needs arise. A washing machine unexpectedly breaks down, or a laptop crashes right before an important project. Lease-to-own with Acima Leasing allows customers to address these situations with the flexibility they need. Acima Leasing’s easy payment options make them confident in shopping for essential items to keep their homes running smoothly. This additional service can position your retail store as an essential spot for all their home needs, fostering your desired customer growth. 

Shopping Smart with Lease-to-Own 

Lease-to-own is an option that empowers customers to enjoy convenient shopping power without using credit. Customers can easily apply in-store, online, or via a mobile app and may be approved. With a lease-purchase agreement, they can shop for the things they need and make smaller, manageable lease renewal payments on a schedule that works with their payday. By offering lease-to-own with Acima Leasing, your business demonstrates a commitment to your customers’ well-being in the present and the future. 

For example, customers planning their child’s education can still shop for necessary home appliances without derailing their budget. This ability to access that shopping power makes lease-to-own a preferred choice for many, building a sense of control and satisfaction. 

Work with Acima Leasing and Empower Your Customers 

Integrating lease-to-own with Acima Leasing into your business strategies can improve your customer experience and position your business for positive change. Empower your customers, enhance their shopping experience, and watch your completed transactions increase. Contact Acima Leasing today to explore how we can help your retail store thrive!